Style is the perfection of a point of view: Richard Eberhart.
RANDOM TIDBITS
The term “haute couture” is French. Haute means “high” or
“elegant.” Couture literally means “sewing,” but has come
to indicate the business of designing, creating, and
selling custom-made, high fashion women's clothes.
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To be called a haute couture house, a business must belong
to the Syndical Chamber for Haute Couture in Paris, which
is regulated by the French Department of Industry. Members
must employ 15 or more people and present their collections
twice a year. Each presentation must include at least 35
separate outfits for day and eveningwear.
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The syndicate has about 18 members, including such fashion
giants as Coco Chanel, Christian Dior, and Pierre Cardin.
The houses generate more than $1 billion in annual sales
and employ close to 5,000 people, including 2,200
seamstresses. Workers often specialize in one area, such as
feathers, fabric, buttons, shoes, etc.
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Made from scratch for each customer, haute couture clothing
typically requires three fittings. It usually takes from
100 to 400 hours to make one dress, costing from $26,000
to over $100,000. A tailored suit starts at $16,000, an
evening gown at $60,000.
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Today only 2,000 women in the world buy couture clothes;
60% are American. Only 200 are regular customers. Often,
designers will loan clothes to movie stars or other public
figures for publicity.
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During fashion's “golden age,” after World War II, some
15,000 women wore couture. Socialites such as the Duchess
of Windsor, Babe Paley, and Gloria Guiness would order
whole collections at a time.